The Art of Persuasion continuing on from the third post I made the other day, using the art of rhetoric within the art of persuasion. We are now on the third element, we’ve already discussed Pathos and Logos, now we have Ethos. Ethos is persuasion in argument by character. It can be the use of your reputation or somebody else’s as the basis for that argument. Ethos belongs to the audience therefore it is the audience that decides the ethos of the speaker/orator. This is the most important out of the three according to Aristotle and the most appealing, though a master orator would use all three.

Character

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bojangles

Bojangles is the brown bromigo. He enjoys MMA and cocktails, together if possible.

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The Art of Persuasion continuing on from the second post I made the other day, using the art of rhetoric within the art of persuasion. I wrote about the elements Logos, which is argument by logic. I’m going to continue on that with the final part of Logos and persuasion using Logos which is Logical Fallacies.

Cicero knows his logos

You need to be able to detect these whilst engaged in the art of rhetoric especially when they are being used in persuasion as a tactic against you. Of course you could also use them yourself.

We’ll start with Bad Proof, the commonplace or principle of the argument is wrong or the example used it really bad. [Read more…]

bojangles

Bojangles is the brown bromigo. He enjoys MMA and cocktails, together if possible.

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The Art of Persuasion continuing on from the first post I made the other day, using the art of rhetoric within the art of persuasion. I wrote about the elements behind Pathos which is argument by emotion. Today I’m moving on to Logos, which is argument by logic. All argument should not be dictated by logic, as I’m sure many of you know from many an argument in the past you’ve had with family or in particular women, logic will never be your friend and will always see a rising anger in those who you are discussing with.

Deduction: You want to start with your proof and work towards the conclusion, the tools to enable you to do this part of Logos are such: [Read more…]

bojangles

Bojangles is the brown bromigo. He enjoys MMA and cocktails, together if possible.

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This post on Persuasion is based on the art of rhetoric, it’s a bit different from what we Bromigos normally post about but something that’s helpful like Game in all aspects of life. I’ve read up quite a bit on rhetoric over the past few months from figures such as Aristotle, Cicero, Lincoln, Eminem and the Monty Python gang, I’m going to explore this in a few posts about Persuasion over the next week or so.

Rhetoric is the art of influence, friendship and eloquence of ready wit and irrefutable logic. Whether you sense it or not, argument surrounds you. It plays with your emotions, changes your attitude, talks you into a decision, and goads you to buy things. Argument lies behind political labeling, advertising, jargon, voices, gestures, and guilt trips; it forms a real-life Matrix, the supreme software that drives our social lives. And rhetoric serves as an argument’s decoder. John Heinrichs

Seduction

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bojangles

Bojangles is the brown bromigo. He enjoys MMA and cocktails, together if possible.

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